Calcium & Bone Health
Why is Calcium important?
Bone is largely comprised of calcium. Your body needs calcium in the blood continuously to support the heart, brain, and muscles. When the calcium absorbed from food or supplements is inadequate, your body takes calcium from bone, weakening it. If you rob too much calcium from your bones, they become depleted.
The human body cannot produce calcium on its own. It is therefore important to take in and absorb enough calcium through the food we eat or supplements we take, through out life. The FDA recommends intakes of 1000 mg daily of calcium; 1200 mg daily for women 50+. There are many types of calcium available in supplements and foods. However, not all calciums are equally well absorbed nor do they all equally benefit bone. Some calcium supplements can also contain a high level of lead.
Can the Calcium you take make a difference?
Yes. there are many different types of calcium salts. Some examples are calcium carbonate, calcium citrate, calcium hydroxide/calcium oxide (AdvaCAL). The pure (or elemental) calcium is identical in each type but the salt (e.g. carbon, citrate) to which the calcium is attached varies. These different combinations can dramatically affect absorption of calcium. Less calcium absorbed means less bone-building. Calcium carbonate, the calcium form found in rocks, oyster shell, and sea algae is poorly absorbed under certain conditions and can create stomach gas. Hydroxyapatite (from calf bone) is even less soluble than calcium carbonate. Calcium citrate is bulky, resulting in large pill size.
Does your Calcium contain lead?
Lead is naturally found in the earth and the sea. Elevated lead levels in certain calcium supplements may pose a health risk. Make sure to ask the manufacturer for lead level before buying a calcium supplement. For example, lead in calcium from Algae was reported at more than 10x the safe level based on California Prop 65.
How do I choose a Calcium supplement?
After checking lead levels, ask for research studies. AdvaCAL has been tested separately on premenopausal women, postmenopausal women and elderly men and women. Average bone density increased significantly in every study.*
Which AdvaCAL is right for me?
Order AdvaCAL today!
Sources:
1: Fujita (Various Medical Journals) 1990, 1996, 1997, 2000
2: Uenishi et al Nutrients (2010) 2, 752-761
3: https://www.webmd.com/vitamins-supplements/ingredientmono-1077STRONTIUM.aspx?activeIngredientld=1077&activeIngredientName=STRONTIUM
Choosing the Right Calcium for Bone Health
Not all calcium supplements are created equal. Some pass through your body with limited absorption. Others use outdated forms of calcium that rely on strong stomach acid or cause bloating. And many overlook the essential nutrients your body needs to use calcium properly.
That’s why it’s important to choose a calcium that’s not only high-quality, but also highly absorbable and backed by science. LaneInnovative has made available a more bioavailable calcium complex called AAACa—a specialized form your body can actually absorb and use for bone-building.*
Choosing a Good Calcium: What Really Matters
- Absorption: Look for a calcium that doesn’t rely entirely on stomach acid to break down.
- Bioavailability: Ionic calcium forms (like AAACa) are more usable by the body.*
- Support Nutrients: Vitamin D₃, magnesium, trace minerals to guide calcium into bones*
- Digestive Comfort: Avoid calcium forms that can cause bloating, constipation, or gas.
- Targeted Formulas: Needs change with age—choose a formula that fits your life stage and bone goals.
🔬 What Makes AAACa Different?
AAACa (Active Absorbable Alginate Calcium) starts with oyster shell calcium that’s superheated to over 800°C. This transformation converts it into calcium oxide and calcium hydroxide—a porous, ionic form designed for enhanced absorption and bioavailability.*
Each formula also includes HAI™, a proprietary amino acid extract from Japanese sea algae that helps escort calcium through the intestinal lining and into your bloodstream—where it can reach your bones.*
Bottom line: AAACa + HAI™ = smarter calcium absorption and support for bone strength at every stage of life.*
The Best Absorbable Calcium Supplement for Every Stage of Life *
Whether you're building strong bones in your 30s or protecting against bone loss in your 50s, choosing a calcium supplement that absorbs well and fits your stage of life is key. LaneInnovative’s AdvaCAL™ line delivers ionic AAACa Calcium with HAI™—a unique sea algae extract that helps your body absorb and use more of the calcium you take. It’s a smarter way to strengthen and protect your bones with age-specific formulas that evolve with you.*
🦴 Which AdvaCAL™ Is Right for You?
LaneInnovative offers three targeted formulas of AdvaCAL™, all powered by AAACa Calcium, to meet your needs at different life stages:
🦴 AdvaCAL™
Everyday Bone Maintenance for Younger Adults*
- 1,000 mg of AAACa Calcium + 1,000 IU Vitamin D₃
- With HAI™ amino acid extract for enhanced absorption*
- Designed for men and women in early adulthood
- Extra-small capsules for easy swallowing
- Ideal for building a foundation of bone strength before age-related decline*
🦴 AdvaCAL™ Ultra
Enhanced Support for mid-life adults at moderate risk for bone loss,*
- 1,000 mg AAACa Calcium + 1,000 IU Vitamin D₃
- Magnesium, Vitamin K2 (MK-7), Zinc, Copper, Boron, Manganese, and Vitamin C
- With HAI™ for improved calcium delivery*
- Supports bone density and healthy mineral turnover*
- Great for those 40+ seeking added cofactors for metabolism and bone strength*
🦴 AdvaCAL™ Intensive
Maximum Support for Adults 50+ and Postmenopausal Women*
- 1,200 mg AAACa Calcium + 1,700 IU Vitamin D₃
- Includes Zinc, Copper, Manganese, and HAI™*
- High-strength formula for those at greater risk of bone loss*
- Supports calcium absorption and skeletal rebuilding as natural absorption declines with age*
🧾 Smarter Calcium for Every Stage of Life
Your bones don’t stay the same as you a ge—your calcium needs shouldn’t either. Whether you're building peak bone mass in your 30s or protecting against age-related loss after 50, AdvaCAL™ delivers absorbable calcium tailored to your stage of life.*
❓ Frequently Asked Questions
Choose based on age and bone health needs. Younger adults may benefit from AdvaCAL™. For more enhanced support for mid-life adults at moderate risk for bone loss, try AdvaCAL™ Ultra. For high-risk individuals or those 50+, AdvaCAL™ Intensive offers the most support.*
AAACa is an ionic, porous form created through high-heat transformation of oyster shell calcium. It’s paired with HAI™ for better intestinal absorption—making it more bioavailable than many common calcium types.*
Vitamin K2 is included in AdvaCAL™ Ultra, which is designed for adults 40+ seeking cofactors that guide calcium into bones. It is not in AdvaCAL™ Intensive due to potential medication interactions for older individuals.*
Yes—your needs may shift over time. Many customers begin with AdvaCAL™, then progress to Ultra or Intensive as they age or if recommended by a healthcare provider.*